Digital Marketing Manager Job Vacancy in Maputo, Mozambique – Marketing

Job Description

Position:Digital Marketing Manager

Company:Unilever Mozambique

Location:Maputo, Mozambique

Experience:5+ years

Education:Bachelor’s degree in Marketing, Communications or related field

Employment Type:Full-time

Industry:Marketing

Department:Marketing & Communications

Salary:SSP 1,500,000 – 2,500,000 per annum

Vacancies:1

Company Overview

Unilever Mozambique is a leading multinational consumer goods company with a strong commitment to sustainable growth and community development across the country. Operating for over three decades, Unilever has built a reputation for delivering trusted brands in personal care, home care, and food products that improve the daily lives of millions of Mozambicans. The company’s strategic focus on innovation, responsible sourcing, and inclusive business practices aligns with Mozambique’s national development goals, making it an attractive employer for professionals seeking meaningful impact. As part of Unilever’s global network, the Mozambique office offers a dynamic environment where local talent collaborates with international experts, fostering a culture of continuous learning and career advancement. This position contributes directly to Unilever’s mission of making sustainable living commonplace, providing a platform for ambitious marketers to shape brand narratives that resonate with diverse Mozambican audiences. The role also supports Unilever’s commitment to gender equality, diversity, and inclusion, reinforcing its status as a top employer for Mozambique Jobs and a catalyst for career opportunities in Mozambique.

Job Overview

The Digital Marketing Manager will lead the development and execution of integrated digital strategies that drive brand awareness, consumer engagement, and sales growth for Unilever’s portfolio of products in Mozambique. Reporting to the Head of Marketing, the successful candidate will oversee a multidisciplinary team of content creators, media planners, and analytics specialists, ensuring that all digital initiatives are aligned with business objectives and local market insights. This role offers the chance to work on high‑impact campaigns, leverage cutting‑edge technologies, and collaborate with cross‑functional partners across sales, supply chain, and research & development. For more information about Unilever’s presence in Mozambique, visit https://mozambiquejobsearch.com/. The position is a key component of Unilever’s broader digital transformation agenda, aimed at strengthening its competitive edge in the fast‑moving consumer goods sector while delivering measurable results for the company and its stakeholders.

Key Responsibilities

• Develop and implement comprehensive digital marketing plans that align with brand objectives and regional business targets.
• Lead the creation of engaging content across social media, email, display, and video platforms, ensuring consistency with brand guidelines.
• Manage paid media budgets, optimize campaigns in real time, and deliver ROI‑focused performance reporting.
• Collaborate with market research teams to translate consumer insights into actionable digital tactics.
• Oversee SEO/SEM strategies to improve organic visibility and drive traffic to brand websites and e‑commerce portals.
• Coordinate with external agencies and technology partners to integrate innovative tools such as marketing automation, AI‑driven analytics, and programmatic advertising.
• Mentor and develop junior digital specialists, fostering a culture of creativity, data‑driven decision making, and continuous improvement.
• Ensure compliance with local regulations, data privacy standards, and Unilever’s internal brand safety policies.

Required Skills

• Proven expertise in digital campaign planning, execution, and optimization across multiple channels.
• Strong analytical mindset with proficiency in Google Analytics, Adobe Analytics, or similar platforms.
• Excellent communication and storytelling abilities, capable of translating complex data into compelling narratives.
• Hands‑on experience with social media management tools (e.g., Hootsuite, Sprinklr) and paid media platforms (Google Ads, Meta Business Suite).
• Leadership skills with a track record of managing cross‑functional teams and external partners.
• Fluency in Portuguese and English; knowledge of local dialects is a plus.
• Creative problem‑solving attitude and ability to thrive in a fast‑paced, results‑oriented environment.

Education

A Bachelor’s degree in Marketing, Communications, Business Administration, or a related discipline is required. Candidates with a Master’s degree or professional certifications such as Google Ads, Facebook Blueprint, or HubSpot Inbound Marketing will be given preference.

Experience

Minimum of five years of progressive experience in digital marketing, preferably within the consumer goods or fast‑moving consumer goods (FMCG) sector. Demonstrated success in leading multi‑channel campaigns that have generated measurable growth in brand equity and sales is essential.

Salary

The compensation package ranges from SSP 1,500,000 to SSP 2,500,000 annually, commensurate with experience and qualifications. The package includes performance‑based bonuses, health insurance, and a retirement savings plan.

Benefits

• Comprehensive health and dental coverage for employee and dependents.
• Generous paid time off and parental leave policies.
• Employee assistance program and wellness initiatives.
• Access to Unilever’s global learning platforms and career development resources.
• Transportation allowance and flexible working arrangements.

Training

• Onboarding program that introduces Unilever’s brand portfolio, digital tools, and compliance standards.
• Continuous learning opportunities through internal workshops, external certifications, and mentorship programs.
• Leadership development tracks for high‑potential employees aiming for senior management roles.

Working Environment

Unilever Mozambique offers a collaborative, inclusive, and innovative workplace located in the heart of Maputo’s business district. Employees benefit from modern office facilities, state‑of‑the‑art technology, and a culture that encourages open dialogue, creativity, and work‑life balance. The company’s commitment to sustainability is reflected in its green office initiatives, community outreach programs, and responsible sourcing practices, making it an employer of choice for professionals seeking purpose‑driven careers.

Application Process

Interested candidates should submit their updated CV and a cover letter outlining their relevant experience through the Unilever careers portal. Applications will be reviewed on a rolling basis, and shortlisted candidates will be invited for a virtual interview followed by an on‑site assessment at the Maputo office.

Equal Opportunity Statement

Unilever Mozambique is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of gender, race, ethnicity, religion, disability, sexual orientation, or any other characteristic protected by law. All qualified applicants will receive consideration for employment without regard to any protected status.